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Un mundo color de rosa

  • Client:
    YIGIBEE
  • Main Activities:
    Outsourcing, Management
Mission

Yigibee decides to outsource their marketing department. Wotake performs the entire process to take over that outsourcing.

Objetive

To perform Marketing tasks from outside Yigibee, to give a different point of view and to obtain more professional actions, which lead the company to increase sales and improve the position of the brand.

How

We began by making an action chart and sharing out responsibilities for Yigibee account. Immediately, the first thing we did was to define the brand in the market, posting ideas and adapting the web, to create a defined, clear image of the company. The web innovation and optimization attracted by itself a considerable increase in customer acquisition.

In a second phase, we got collaborations with new partners that gave notoriety to the activity on the web and made cross strategies that allowed data collection.